With young voters making up half of the voter’s population in today’s age, now’s the most crucial time to take advantage of that power and put it towards the betterment of Cameron County and, by extension, Texas.

Experts suggest that it is only a matter of time until millennials become the greatest and most influential group in driving votes in our times, but not enough are taking the initiative to do so because they feel dismissed.

The Rio Grande Valley needs more young, active voters to get involved in developing the Rio Grande Valley’s future. Amber Medina truly believes that your voice matters and your vote counts now more than ever, and her efforts in the last few years have made strides in achieving that. But there is still much work to be done, and to fulfill this mission, she needs your help. Can we count on your vote on March 3, 2020?

Every Vote Counts, Especially Yours
In 2020, we can’t afford to disregard the potential of our young peoples’ voices. Amber wants to acknowledge every individual and listen to their needs and concerns. She wants to help best resolve issues that all families in the Rio Grande Valley encounter, and the best way to speak up is at the ballot box.

In order to make that a reality, the need to cast a vote at Texas’s local elections becomes a necessity; however, the vast majority of people from ages 18 through 29 feel as though their vote doesn’t count and see it as an excuse not partake in elections, both locally and nationwide.

Millennials reported feeling extremely discouraged by both presidential candidates prior to the 2016 election, so much so that they felt it was best to avoid voting altogether. Now, times have changed, and the time for political apathy is no more. Now, many young individuals have a lot to say.

The Role Young Voters Play in Politics and the Election
The collective youth vote has the potential to shift elections, despite young constituents feeling undervalued. To put this into perspective, take President Barack Obama’s election in 2012 for example. This election was a prime example that demonstrates the importance of young people putting their voices into action.

Obama’s popularity with youth voters was one of the key components to winning his campaign, giving him a generous advantage over Romney in several strategic states like Florida, Virginia, Pennsylvania, and Ohio. Obama ended up winning 67 percent of the national youth vote.

In 2016, candidates put all of their efforts into campaigning a good amount for the 18 through 29 age group, going after initiatives to target millennials as a strong electorate circle. They understood the importance of gaining approval from this voting majority, and so does Amber Medina.

During her time as Cameron County Democratic Chair, she emphasized the importance of voting by encouraging eligible high schoolers to register. By approaching several school districts, she was able to meet this achievement with some success, but there is still much more work that needs to be done to build up a better voter turnout for today’s youth.

This Coming March, Vote for Amber Medina as Your State Representative for District 37
If you’ve heard the phrase “vote early, vote often” at some point in your lifetime, it’s time to live by that phrase to ensure a better tomorrow not just for you, but for generations to come. Make sure to check your voter status and send in your vote in person at the ballot box or, if eligible, by mail when the time comes.

Vote for Amber Medina during Early Voting, between February 18th and the 28th, and on Election Day, March 3rd, to act as your State Representative in District 37.